Marketing & Representation
Project Marketing Services
Effective project marketing is centered on the principals’ understanding of what the project is, how it integrates with the needs of the market and the ability of the client and agent to respond in a timely fashion to the demands of the end user.
SAI has created a process where the strategic positioning of a particular asset is overlaid with a tactical approach to systematic marketing and exposure to the marketplace. Our process creates key benefits to the client including:
- Creation of a defined relationship between SAI and the client
- Understanding the competitive market by property types, rental rates, physical characteristics, lease structures, vacancy rates and locations
- Evaluation of the economic environment in which the project resides
- Establishment of defined sources for tenant/prospect activity on both an intra-market as well as inter-market basis
- Identification of macro-economic issues such as tax and employment bases, infrastructure, transportation and telecommunications.
These key benefits in turn provide a roadmap for the formulation of the Tactical Process, which, when consistently and effectively applied on both a strategic and tactical basis, allows for the timely sale or lease-up of the project within the economic parameters of the client and the achievement of the financial goals of ownership.
Tenant Representation Services
In select circumstances Scott & Associates, Inc., through our licensed professionals, provides exclusive representation services specific to clients seeking opportunities to purchase, lease and/or sell office and industrial properties, as well as land.
Our professionals have extensive experience in the brokerage industry with more than 50 years of combined experience in investment sales of income properties and land as well as office and industrial tenant representation.
Key benefits of our Representation Services are:
- Our experience and reputation in the market provide our clients with a position of strength.
- Our knowledge and market awareness help to identify and create competitive alternatives.
- SAI provides a centralized source for accumulation, presentation and analysis of alternatives and data.
- We provide our clients with an objective comparison of all viable options.
- We are licensed to provide brokerage services in North Carolina, Georgia and Alabama
SAI’s multi-faceted experience provides our clients the most critical element when making real estate decisions: perspective on not only the client’s goals and issues, but those of the Owner/Landlord.